a cell phone on a bench
a cell phone on a bench
a cell phone on a bench

Vessel & Veil

Vessel & Veil

Luxury Fragrance Jewelry Brand

Product Designer

Fragrance-Integrated Jewelry

3 months

Introduction: Brand Vision

Overview:
Vessel & Veil is a luxury fragrance jewelry brand that redefines how scent is worn—uniting perfume and ornamentation into one bold, elegant expression. Inspired by the duality of the seen and unseen, this concept bridges the gap between personal essence and external style.

Concept Summary:

  • A wearable scent experience

  • Perfume held within intricately designed jewelry

  • Inspired by high fashion, punk, and avant-garde minimalism

a cell phone on a ledge
a cell phone on a ledge
a cell phone on a ledge

Brand Identity

Name Meaning:
Vessel represents the container—something that holds. Veil represents what cloaks, what lingers. Together, they signify a poetic interplay between physical form and ethereal essence.

Visual Language:

  • Dramatic, flowing organic forms

  • Chrome and metallic finishes

  • Sleek, high-contrast black and white packaging

  • Fluid typography with gothic undertones

Product Display & Packaging

Design Approach:
The packaging is designed to unfold, revealing the perfume like a hidden gem. The architecture of the box echoes the themes of concealment and revelation.

a cell phone leaning on a ledge
a cell phone leaning on a ledge
a cell phone leaning on a ledge
a cell phone on a bench
a cell phone on a bench
a cell phone on a bench
a cell phone on a table
a cell phone on a table
a cell phone on a table
a black cellphone with a white letter on it
a black cellphone with a white letter on it
a black cellphone with a white letter on it

Branding & Style Guidelines

Design Elements:

  • Logo: Custom hand-drawn lettering that evokes sophistication and rebellion

  • Color Palette: Cool chromatics with warm metallic undertones

  • Typography: "Outfit" font for structure and legibility

  • Textures: Fluid iridescence to reflect essence and individuality

  • Organic Forms: Symbolic visual language used across packaging and environmental design

Spatial Experience & Display

Environment Concept:
The retail and installation space frames the scent object like an artifact. Enlarged organic forms and minimalist lighting immerse the viewer in a futuristic, sensorial world.

Reflection

Designing Vessel & Veil was an exercise in merging elegance with attitude. Every form, type choice, and color decision was intentional—reflecting a balance between rawness and refinement. This project challenged me to think beyond aesthetics and consider emotional resonance, storytelling, and sensory design.

Branding & Style Guidelines

Design Elements:

  • Logo: Custom hand-drawn lettering that evokes sophistication and rebellion

  • Color Palette: Cool chromatics with warm metallic undertones

  • Typography: "Outfit" font for structure and legibility

  • Textures: Fluid iridescence to reflect essence and individuality

  • Organic Forms: Symbolic visual language used across packaging and environmental design

Spatial Experience & Display

Environment Concept:
The retail and installation space frames the scent object like an artifact. Enlarged organic forms and minimalist lighting immerse the viewer in a futuristic, sensorial world.

Other projects